Build the list before launch
Capped sign-up lists and waitlists for each release, with emails when bidding opens.
Audience & marketingCreators
Let buyers compete during a window you set, instead of racing to checkout. Run it under your own brand.
Launch without building software. 30-day trial, no card needed.
Two ways to run a launch
Static drop
First to checkout wins
Auction launch
Buyers compete during a window
The buyer’s view
Attention builds before the launch, turns into competition while bidding is open, and ends in a clean checkout.
Step 1
Fans join a capped sign-up list or waitlist. You email them when bidding opens.
Step 2
Buyers watch, bid, and compete while the window you set is open.
Step 3
When bidding closes, the winning bid creates the order and the winner gets a clear next step.
Step 4
The winner pays by card, then shipping and your payout run from the same order.
Illustrative screens and prices.
How Hammerd helps
Bidding lets the price reflect demand, which can mean more for the items your community wants most.
Capped sign-up lists and waitlists for each release, with emails when bidding opens.
Audience & marketingRun a release as an auction-led launch, or use a hybrid format.
Buyer communication, checkout, delivery, and payout handled from the same order.
Auctions & post-saleWe’ll show you how to turn your next drop into a live sale moment.
30-day trial, up to 25 lots, no card needed.
Prefer a walkthrough first?
Leave your work email and we’ll reply to arrange a walkthrough built around what you want to sell.
We’ll reply by email with times that work.